We have installed a new unit giving the ability to supply micro-perforated films up to 2200mm wide, double the width of their previous capability.Managing Director, Brenton Walshaw explains: "The new unit will enable us to offer a much broader range of products to both our existing clients and new sectors. It will be especially beneficial for manufacturers in the construction industry as we can now produce full and strip micro-perforated shrink film for larger products such as insulation and timber."
Jason Plastic's Tuffshrink+ film combines good impact resistance and high tensile strength. The product is available plain or printed and in either natural or coloured polythene and specialised additives such as UV degradation retardant can be used in the film as an extra benefit. The micro-perforation allows excess air to be released whilst shrinking thus giving a more compact look.
For further information contact Simon Baines on 0161 763 8022 or click here
Plastic is Fantastic website
Jason Packaging have launched a new mini-site www.plasticisfantastic.co.uk to highlight the green credentials of its plastic packaging. Contrary to popular belief plastic carrier bags are still the most environmentally friendly option compared to other materials. For more information take a look at the site.
Sony breaks animated Christmas TV campaign using bag produced by the Jason Packaging
Sony is launching a UK marketing campaign to promote its Sony Centre retail chain and online channel, Sonystyle.co.uk. The stop-frame animation campaign includes the paper bag produced by Jason Packaging. The advert is designed to promote Sony's brand values of optimism and vibrancy with a new rainbow logo to highlight each product area; Sound, Vision, Computing, Gaming, Imaging and Service.
Central to the campaign are newly-designed Sony Centre bags featuring the rainbow logo, designed to depict Sony as 'vibrant' in contrast to the negative feelings associated with shopping on the high street.
Matt Coombe, general manager of Marketing at Sony, said: 'The ads revolve around the Sony bag as the main character, which you take your products home in and they come to life.'
The campaign and creative will be reflected in store with below-the-line agency, Iris, overseeing window banners, POS stands, gift guides and posters detailing services available to customers, including home delivery, installation, warranty and after sales support.
Lancashire-based firm use latest technology in a bid to drive customers towards more eco-friendly packaging.
Jason Packaging are using Symphony's d2w additive in the production process converting their polythene bags to a 100% oxy-degradable version. The additive enables the company to continue to manufacture its polythene carriers from its plant near Bury meaning it will not affect lead times.
Managing Director, Darren Walshaw explains "Our clients have embraced this new initiative and 60% of our existing clients have already opted for the degradable option. We are able to offer the new product at the same cost which adds to it's appeal."
For more information see: http://www.degradable.net